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Quality Tune-Up Shops:Average repair order up 57%. Annual sales up 42%. Customers who came for a coupon oil change now come for complete automotive care.

Technician working beneath a vehicle on a lift in a service bay

Quality Tune-Up Shops is an auto service franchise with six locations in the Sacramento area. We run its website, advertising, social media, and print, and consult on its POS system.

Job sheetQuality Tune-Up Shops

Industry
Automotive service franchise

The challenge

In 2019, Quality Tune-Up’s volume was driven largely by coupon oil changes. The coupons filled the bays but brought in small tickets and discount-driven customers. The shops were capable of far more, and the brand needed to be known for complete automotive maintenance and repair. The opportunity was to turn a value-driven oil change customer into a full-service one.

What we run

  • Website design & development
  • Franchise location pages
  • Coupons & promotions
  • Advertising
  • Social media
  • Print
  • POS consulting

The old site, and ours.

Drag the handle, or focus it and use the arrow keys, to compare the Quality Tune-Up Shops site before and after.

Quality Tune-Up Shops website after the TRSTY Media redesign
Quality Tune-Up Shops website before the redesign

What came back

  • +57%average repair order
  • +42%annual sales
Full-year 2019 vs. full-year 2025

Customers can now find their nearest location, and its current offers, in a few taps.

Coupons still bring new customers through the door, and the program now converts them into full-service relationships.

Why the shift mattered

For years, Quality Tune-Up was known as a place for a cheap oil change. Coupons brought drivers in, but a discount-driven customer rarely returns for anything else, and a low-ticket visit leaves little room to earn the trust that leads to bigger work.

The goal was never to stop offering great value. It was to change what the brand stood for. Through the website, advertising, local search, reputation, and the systems behind the shops, we repositioned Quality Tune-Up as a trusted full-service maintenance and repair shop. Customers began coming in for brakes, SMOG inspections and scheduled maintenance.

The results speak for themselves. As customers moved beyond the basic coupon oil change, the average repair order rose 57%, and each visit now earns significantly more for the shop. Each visit earns more, each customer relationship lasts longer, and the shops are built on trust and repeat business, not on discounts.

“I have worked with many agencies over the years, but I have never worked with an agency that truly cares for our business as much as we do. They have always exceeded our expectations and delivered consistent results for our business. Our business has never been stronger.”

Tom McVeyFranchisor Owner, Quality Tune-Up Shops

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HomePRO

Stucco & water leak repair
What we shipped
Website design & development
What it did for them
Homeowners can find the exact repair they need, see similar work, and book a free consultation from any page.

Start with a discovery call.

Tell us where the business is today and where you want it to go. We’ll review how our services could help you get there.

What happens next

  1. Discovery & strategy

    We learn your business first: your goals, your customers, and the competitors they compare you with.

  2. Plan & presentation

    We bring back a clear roadmap with recommendations, timelines, and expectations, so everyone agrees on the vision before work begins.

  3. Execution

    We do the work, report on what it’s producing, and keep improving it month after month.

Keeps the site working and remembers these choices. Always on.

Always on

Counts visits, pages viewed, and where visitors came from, and helps us credit a contact request to the page or ad that led to it.

Measures our ad campaigns and personalizes ads. Off unless you turn it on.