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Diesel Barbershop:From an aging WordPress site to a custom Webflow CMS

Barbers at work inside a Diesel Barbershop location

Diesel Barbershop’s outdated WordPress site made it hard to show a modern brand, manage content, or reach new customers.

Job sheetDiesel Barbershop

Industry
Barbershops
Scope
  • Website design & development
  • WordPress to Webflow migration
  • Custom CMS
  • SEO & performance

What we built

  • Migrated the entire site from WordPress to Webflow
  • Built a custom CMS for easy updates and dynamic content
  • A mobile-first design for a younger clientele, with strong photography and clear typography
  • Restructured the site and content strategy for search and performance

The old site, and ours.

Drag the handle, or focus it and use the arrow keys, to compare the Diesel Barbershop site before and after.

Diesel Barbershop website after the TRSTY Media redesign
Diesel Barbershop website before the redesign

More pages from the new site

  • Diesel Barbershop location page with barber profiles

What came back

300%increase in website traffic

The Webflow build amplifies the Diesel brand and makes content simple to manage, with a responsive layout that captures the energy of the shops.

  • Stronger brand positioning in its market
  • Higher engagement and more effective customer interactions
  • A CMS the Diesel team can update and expand on its own

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What we shipped
Website design & development
What it did for them
The new site radiates speed and precision, putting the team’s record-setting achievements front and center.

Start with a discovery call.

Tell us where the business is today and where you want it to go. We’ll review how our services could help you get there.

What happens next

  1. Discovery & strategy

    We learn your business first: your goals, your customers, and the competitors they compare you with.

  2. Plan & presentation

    We bring back a clear roadmap with recommendations, timelines, and expectations, so everyone agrees on the vision before work begins.

  3. Execution

    We do the work, report on what it’s producing, and keep improving it month after month.

Keeps the site working and remembers these choices. Always on.

Always on

Counts visits, pages viewed, and where visitors came from, and helps us credit a contact request to the page or ad that led to it.

Measures our ad campaigns and personalizes ads. Off unless you turn it on.