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DekGard:A protective coatings brand, built from the startup phase

Stained wood deck on a log cabin overlooking a forest

DekGard makes protective coatings, including a fire-retardant additive for wood stains. We’ve worked with the company since its startup phase, building the brand from the ground up: logo, fonts, website, and print.

Job sheetDekGard

Industry
Protective coatings
Scope
  • Brand identity
  • Logo & guidelines
  • Website design & development
  • Sell sheets & print
  • Product advertising

What we built

  • Industrial aesthetics aligned with the brand
  • High-contrast color for visual impact
  • Bold typography that signals authority in the category
  • Sleek, intuitive interface elements
  • DekGard FRT logo guidelines showing color and background variations
  • DekGard FRT product ad with bottles on a cabin deck
  • DekGard sell sheet lying on a stained deck
  • DekGard FRT flyer for its fire-retardant additive for stain

What came back

The website communicates quality and innovation in protective coatings while staying informative and easy to navigate.

  • Stronger brand credibility through a polished, professional presence
  • More engagement with product showcases
  • Easier navigation through a streamlined structure

“TRSTY Media was instrumental in launching DekGard, building our brand from the ground up with a standout website, logo, fonts, and print materials that perfectly captured our vision. They’ve been with us since the startup phase, and their ongoing support continues to fuel our growth with creativity and expertise we can count on.”

Anthony GalloOwner, DekGard

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Motorcycle parts & e-commerce
What we shipped
E-commerce website design & development
What it did for them
The new store feels as fast as the bikes DTF parts are built for, with modern type and impactful imagery throughout.

Start with a discovery call.

Tell us where the business is today and where you want it to go. We’ll review how our services could help you get there.

What happens next

  1. Discovery & strategy

    We learn your business first: your goals, your customers, and the competitors they compare you with.

  2. Plan & presentation

    We bring back a clear roadmap with recommendations, timelines, and expectations, so everyone agrees on the vision before work begins.

  3. Execution

    We do the work, report on what it’s producing, and keep improving it month after month.

Keeps the site working and remembers these choices. Always on.

Always on

Google Analytics counts visits, pages viewed, and where visitors came from, and helps us credit a contact request to the page or ad that led to it.

Lets Google measure our ad campaigns and personalize ads. Off unless you turn it on.